RevOps & automation

Lead scoring

A scoring model built on the behaviours and properties that actually predict conversion for your business — not a generic template. Scores that update in real time as contacts engage.

MQL to SQL handoff

The moment a lead hits your MQL threshold, the right things happen automatically — sales rep notified, task created, contact enrolled in the right sequence, lifecycle stage updated.

Deal stage automation

Every deal stage change triggers the right follow-up — internal alerts, proposal reminders, stakeholder notifications, task creation, CRM property updates. No manual chasing.

Nurture sequences

Behaviour-driven email sequences that adapt based on what a contact does — not just a fixed 5-email drip. Opens, clicks, page visits, form fills — all feeding the logic.

Internal alerts and task creation

Sales reps notified the moment a key contact visits the pricing page. Customer success alerted when an account shows churn signals. The right person knows at the right time.

Renewal and retention workflows

Renewal sequences that kick off 90 days before contract end. Health score workflows that flag at-risk accounts before your CS team even notices. Retention built into the system.

Process mapping before workflow building

We map your actual sales and marketing process on paper first — what should happen, when, triggered by what, for whom. Only once that's agreed do we build the workflows. This is the step most agencies skip. It's why most automation breaks.

Your team can edit it

Every automation we build comes with documentation that explains what it does and why. We build inside HubSpot's native tools wherever possible — not in third-party automation platforms your team can't access or maintain.

We test with real scenarios

Before any workflow goes live, we test it against real contact records — including edge cases like contacts who've unsubscribed, contacts already in a deal, and contacts who match multiple criteria simultaneously.

Ongoing RevOps support

Automation needs to evolve as your business changes. Our support retainers include ongoing RevOps work — adjusting scoring models, adding new workflows, reviewing performance and making refinements monthly.

Lead scoring model

$600 – $1,200

MQL handoff workflow

$400 – $800

Full RevOps build (end-to-end)

$2,000 – $5,000

Reporting & attribution setup

$500 – $1,200

On a retainer? No separate quote

If you're on a HubSpot support retainer, this work is covered by your monthly hours — no separate project quote needed.

See retainer plans

Book a System Audit

Scope depends on the number of automation workflows, lead scoring criteria, pipeline stages and reporting complexity. Includes process documentation.

Less manual work. More pipeline. Built into the system.

What we build

The automations that make revenue operations work