A letterform logo is a type of logo design that uses a letter or a group of letters to create a unique symbol that represents a brand or a company. This type of logo is also known as a wordmark logo, and it’s a popular choice for businesses that want a clean and simple logo that is easy to recognize.
The letterform logo is designed by manipulating the shape, size, and style of the letters to create a unique symbol. The designer may also add color, texture, or other design elements to make the logo more visually interesting.
The main advantage of a letterform logo is that it is simple and easy to remember. Since the logo consists of only a few letters, it is easy for customers to recognize and associate with the brand. Additionally, a letterform logo can be easily scaled up or down without losing its legibility or clarity, making it a versatile choice for branding.
Some famous examples of letterform logos include the logos for Coca-Cola, Google, and IBM. These logos are simple yet memorable and have become instantly recognizable symbols of their respective brands.
A letter abstract logo is a type of logo design that combines a letter or a group of letters with abstract shapes or elements to create a unique symbol that represents a brand or a company. This type of logo is also known as a letter mark abstract logo, and it’s a popular choice for businesses that want a more creative and visually interesting logo that still incorporates their initials or name.
The letter abstract logo is designed by combining the letter or letters with abstract shapes, lines, or other design elements to create a unique and distinctive symbol. The designer may also add color or texture to the logo to make it more visually interesting.
The main advantage of a letter abstract logo is that it is more visually engaging and unique than a simple letterform logo. The abstract shapes or elements can add depth, meaning, and personality to the logo and help to differentiate it from other logos.
Some famous examples of letter abstract logos include the logos for Adidas, Chanel, and McDonald’s. These logos use abstract shapes and elements to create a unique and memorable symbol that represents the brand.